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Secrets For Graphic Designers

Secrets for Graphic Designers is a handy guide to the career of a graphic designer. Written by the founder of a leading personnel agency, it provides insider tips on how to develop a career in this field. It is a useful read for new graduates, professionals, and students alike. So, go now and read to learn more about the secrets of graphic design.

Design hierarchy

A visual hierarchy is a principle of design that describes the order of elements and influences eye movement. It can be expressed through color, scale, shape, alignment, and space, among other visual properties. In design, hierarchy helps viewers understand what comes first. It can also create excitement and dynamic communication. Here are some tips to help you use design hierarchy to your advantage.


Use contrast in pattern and color to create a hierarchy in your design. This makes the visual elements easier to assimilate. Also, repetition helps the human eye recognize and process information. A design that uses repetition and contrasting elements will increase the likelihood of a user remembering and absorbing the information that is presented.

Design hierarchy is the order in which viewers consume and read your layout. This is important, as your audience’s attention span is eight seconds. To keep their attention, the design must make sense and be interesting. Therefore, designers must create a visual hierarchy to make the viewer’s journey easier and more enjoyable.

Make Design outstand

Using contrast effectively will make your design stand out among competitors. It is a powerful technique that adds texture to a dull background and makes the viewer feel hypnotized. When you use contrast, two elements similar to each other are made different in size or shape. However, the contrast must be done sparingly and not deviate from the overall message. By breaking the grid and highlighting a single element, you can create an effective design hierarchy.


Contrast is a key design element that can draw the eye to certain elements. It can also be used to create a hierarchy of elements on a page. When used correctly, contrast creates an interesting and convenient layout. Contrast is achieved using various techniques, including fonts, color schemes, and texture. Before experimenting with contrast, you should learn a few tips to get the most out of it.

The use of contrast can either make a design look more exciting or destroy it. Contrast can be achieved using smart color combinations, fonts, textures, and shapes. Using contrast effectively can help you create a design that will attract the attention of your target audience. Contrast can also be used to make text legible.

A good way to check the contrast of your website design is to use an image manipulation tool. Photoshop has a function that lets you view your desktop or website designs in grayscale. It also lets you control the brightness of the screen.


One of the most important principles of graphic design is balance. Without it, your designs will not feel harmonious. Hence, graphic artists use different techniques to achieve this balance. These techniques include color, line, texture, and position to achieve a sense of balance. To create the right balance, graphic artists should first understand the psychology of color. They might also need to use analogous colors to create the right effect.

There are three basic types of design balance: asymmetrical, symmetrical, and radial. Symmetrical balance means that the elements on either side of a central line are equally weighted. Radial balance means that different axes are evenly distributed in the design. The British Petroleum logo, for example, uses radial balance to create a harmonious effect.

Mosaic balance is another type of balance that professional graphic designers use to create effective logos. This technique enables them to convey a message quickly and easily. Also called mosaic balance, radial balance is a common design technique. The process of creating mosaic balance allows designers to play with proportion and scale without overpowering the design elements. Sometimes, artists go against the concept of balance to create an unusual visual appeal.


If you’re a visual designer, you might be interested in the use of icons in your work. The use of icons can help you tell stories, convey personality, and convey a brand’s voice. Icons have a lot to offer, and you can find many free and low-cost resources online.

Using icons is a simple process, but you must consider a few things before using them in your design. First, you should always consider aesthetics. The more attractive your icon is, the more likely users are to understand its meaning. This is a great way to make your product look stylish and attractive. Additionally, you should use color theory and proportions to ensure that your icon design communicates well.

Second, icons can stand in for text. This can help you reduce the amount of space you need in your layout. In addition, icons are easier to understand than words. They also allow people with problems with copy perception to interact with products. They also make your design more accessible for people with dyslexia and other visual difficulties.

Third, icons can help you communicate complex information clearly and quickly. For example, in an infographic explaining how to create an effective classroom, USC Rossier uses icons. These icons often convey meaning to a broad audience, which makes the infographic more accessible and understandable.

Plain text

Graphic designers can use plain text in ways that make it the hero of their designs. Text is often considered a secondary element to an image, but when used correctly, it can deliver information that the main image can’t. Here are some tips to make text appear appealing. Also, using the contrast between serif and sans-serif fonts can create an interesting contrast that will make the text stand out.

Using filters

Using filters in Photoshop can give images a distinct tone and affect colors quickly. Photo filters can be applied to images using the Layers menu in Photoshop. They are available in a variety of different colors and tone effects. Warmth and cooling filters are available as well as the sepia effect, which produces a warm monochrome look.

Professional photographers and designers use filters to help them create more professional-looking images. They can also make editing bulk images a breeze. Filters are particularly beneficial for new websites or Instagram users who want to create a consistent look. Additionally, they are useful for branding purposes. For example, if a client needs a logo designed for their business, they can use filters to help them create a consistent style.

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